About footballgirl

Our company is dedicated to nurturing talent, fostering partnerships, and creating pathways that empower female footballers to reach their fullest potential. We actively engage with clubs, investors and the broader football community to elevate the visibility of women's football and to instill a culture where it is celebrated for its excellence and athleticism.

Our Story
Over 30 years ago, FootballGirl was founded by Santiago Merlot, a driven young visionary who recognized the vast potential in women’s football that had yet to be fully appreciated. It all began as a small website, born from Santiago’s frustration in seeing the world governing website dedicate only a single paragraph to the women’s game.

FootballGirl set out to change that, focusing globally and highlighting the passion, talent, and stories across continents through in-depth interviews with coaches, players, and parents. By the age of 12, Santiago was already advising players and their families on navigating opportunities abroad, with connections spanning from Australia to London.

This early consulting quickly evolved, with Santiago advising clubs and league executives on the merits of developing a sustainable women’s league. FootballGirl provided crucial market insights and regional data to help build the case for these leagues, advocating for infrastructure that would support the growing interest in the women’s game.

Since reclaiming our copyrights in 2023, FootballGirl is back with a renewed purpose, looking to shape the next generation of women’s football. Backed by an all-female executive team, each member with a minimum of six years of experience in the industry, FootballGirl is now focusing on developing original projects over the next four years that champion diversity, equity, and the global growth of women’s football.


At the core of our commitment is the unwavering belief that the potential within women's football is limitless. Creating a supportive environment and advocating for increased investment, we envision a future where female football is not just a game but a powerful force that transcends societal norms inspiring generations to come.


我们的公司
我们公司致力于培养人才，促进合作，并为女性足球 运动员开辟实现自身潜力的道路。我们积极与俱乐部、投资者和更广 泛的足球社区互动，提升女子足球的知名度，并倡导一种文化，使女子足球因其卓越和运动精神而受到赞誉


我们的故事


 30 多年前，FootballGirl 由年轻且富有远见的 Santiago Merlot 创立，他敏锐地意识到女子足球蕴藏的巨大潜力，而这一潜力尚未得到应有的认可。这一切始于一个小小的网站，源于 Santiago 对全球足联官网仅用一小段文字介绍女子足球的失望之情。


 FootballGirl 励志改变这一现状，聚焦全球，通过与教练、球员和家长的深入访谈，展示跨越各大洲的激情、才华和故事。在 12 岁时，Santiago 已开始为球员及其家人提供出国发展的咨询，足迹遍布澳大利亚到伦敦。


 这种早期的咨询迅速发展起 来，Santiago 开始为俱乐部和联赛高管提供建议，论证建立可持续女子联赛的必要性。FootballGirl 提供了重要的市场见解和区域数据，帮助搭建女子联赛的论证基础，推动支持女子足球不断增长的兴趣的基础设施建设。


 自 2023 年重新获得版权以来，FootballGirl 带着焕然一新的使命回归，着眼于塑造女子足球的下一代。公司由一支全女性的管理团队领导，每位成员在该行业拥有至少六年的经验。未来四年中，FootballGirl 将专注于开发原创项目，倡导多样性、公平性和女子足球的全球发展。


 我们的核心承诺是坚定地相信女子足球的潜力无 限。通过营造支持性环境并倡导更多的投资，我们展望一个未来——女子足球不仅是一项运动，更是超越社会常规、激励未来几代人 的强大力量。